As you probably know, real reviews from real readers are what encourage people to buy books nowadays. What surprised me, however, after having a book published by Macmillan, is the lack of marketing that is available to unknown authors, like me. If you don't do it yourself, not much is likely to happen.

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So I've bought a stack of  book, and I'm gonna send them to peeps if they'll agree to write a review for me. All you'll need to do now is send me your email, then a clever automated "funnel" will ask you o confirm your request provide your address. There is no pressure to write a good review, the importance is to be honest. Apparently bad reviews help sell books too, as they help readers appreciate what they want from a book.